Factors Influencing the Implementation of Tourism Culture: A Case Study

Q2 Social Sciences

Journal of Intercultural Communication Pub Date : 2023-12-10 DOI:10.36923/jicc.v23i3.164

Marhanani Tri Astuti, Diyan Putranto, Iskandar Agung, Abdul Kadir Ahmad, Lisa'diyah Ma'rifataini

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Abstract

This paper aims to find out the problems of implementing a Tourism Village by analyzing the factors that influence it. The research was conducted at the tourist attraction of Mount Limestone Hot Springs in Ciseeng District, Bogor Regency, West Java Province, which has been around for a long time but has not been able to attract tourists. The research sample consisted of 140 members of the community living around the tourism object, taken randomly. Data collection was carried out by distributing questionnaires and analyzed using the Structural Equation Model (SEM) program. The results of the study show that the implementation of tourism villages is positively influenced by factors such as tourism potential, the role of the government, the availability of infrastructure, the involvement of private industry, and community involvement. It is suggested that all factors with the strongest indicators contained therein need to be considered for the development of this tourism object. It is also necessary to develop a tourism area around this area, which is adjacent to it, in a holistically integrated manner because it has the potential for attraction to support successful tourism development.

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影响旅游文化实施的因素：案例研究

本文旨在通过分析影响旅游村的因素，找出实施旅游村的问题。研究在西爪哇省茂物县慈城地区的石灰岩温泉山旅游景点进行，该旅游景点存在已久，但一直未能吸引游客。研究样本由居住在旅游景点周围的 140 名社区成员组成，随机抽取。数据收集通过发放问卷进行，并使用结构方程模型（SEM）程序进行分析。研究结果表明，旅游村的实施受到旅游潜力、政府作用、基础设施可用性、私营企业参与和社区参与等因素的积极影响。建议在发展这一旅游对象时，需要考虑所有因素，其中包含最有力的指标。此外，还有必要以整体综合的方式在该地区周围开发一个与之相邻的旅游区，因为该地区具有吸引游客的潜力，可以支持旅游业的成功发展。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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来源期刊

Journal of Intercultural Communication Social Sciences-Cultural Studies

CiteScore

1.20

自引率

0.00%

发文量

期刊介绍： The goal of the journal is to promote research but also education and training in the area of intercultural communication. The journal is an outgrowth of the activities of NIC – the Nordic Network for Intercultural Communication. The great interest shown in the activities of NIC have pointed to a need for more journals employing a peer review procedure within the area of intercultural communication. By starting this journal, we hope to encourage more research and to facilitate contacts between interested researchers as well as to provide better possibilities for reviewed publication. We welcome contributions and reviews concerning all areas of intercultural communication.