Do peers really influence doctors' knowledge contribution behavior? Evidence from online health communities

IF 2.4 3区 管理学 Q3 COMPUTER SCIENCE, INFORMATION SYSTEMS
Licai Lei, Shiyi Hu
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引用次数: 0

Abstract

PurposeThe online health community's success depends on doctors' active participation, so it is essential to understand the factors that affect doctors' knowledge contribution behavior in the online health communities. From the perspective of peer effect, this paper discusses the influence of focal doctors' peers on focal doctors' knowledge contribution behavior and the mechanism behind it. This paper aims to solve these problems.Design/methodology/approachEmpirical data of 1,938 doctors were collected from a Chinese online health community, and propensity score matching and ordinary least squares were employed to verify the proposed theoretical model.FindingsThe results show that the presence of focal doctors' peers in online health communities has a positive effect on the knowledge contribution behavior of focal doctors, and the economic returns and social returns of focal doctors' peers have a significant mediating effect.Originality/valueThis paper discusses focal doctors' knowledge contribution behavior from the perspective of peer effect. It enhances the understanding of focal doctors' behavior in the online health communities by exploring the mediating role of their peers' economic and social returns. The results of this paper extend the research in the field of peer effect and online health and provide management implications and suggestions for online health platforms and doctors.
同行真的会影响医生的知识贡献行为吗?来自在线健康社区的证据
目的在线健康社区的成功有赖于医生的积极参与,因此了解在线健康社区中医生知识贡献行为的影响因素至关重要。本文从同伴效应的角度,探讨焦点医生的同伴对焦点医生知识贡献行为的影响及其背后的机制。本文旨在解决这些问题。设计/方法/方法从中国在线健康社区收集1938名医生的实证数据,采用倾向得分匹配和普通最小二乘法对所提出的理论模型进行验证。结果表明:网络健康社区焦点医生同伴的存在对焦点医生的知识贡献行为具有正向影响,焦点医生同伴的经济回报和社会回报具有显著的中介作用。独创性/价值本文从同伴效应的角度探讨焦点医生的知识贡献行为。通过探索同行的经济和社会回报的中介作用,增强了对在线健康社区焦点医生行为的理解。本文的研究结果拓展了同行效应和网络健康领域的研究,为网络健康平台和医生提供管理启示和建议。
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来源期刊
Aslib Journal of Information Management
Aslib Journal of Information Management COMPUTER SCIENCE, INFORMATION SYSTEMS-
CiteScore
5.30
自引率
19.20%
发文量
79
期刊介绍: Aslib Journal of Information Management covers a broad range of issues in the field, including economic, behavioural, social, ethical, technological, international, business-related, political and management-orientated factors. Contributors are encouraged to spell out the practical implications of their work. Aslib Journal of Information Management Areas of interest include topics such as social media, data protection, search engines, information retrieval, digital libraries, information behaviour, intellectual property and copyright, information industry, digital repositories and information policy and governance.
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