Creating a sustainable ripple in rural entrepreneurship – the case of Deserttulip in resource-constrained rural Jordan

IF 4.5 2区管理学 Q1 BUSINESS

International Journal of Entrepreneurial Behavior & Research Pub Date : 2023-12-01 DOI:10.1108/ijebr-02-2023-0168

Deema Refai, Nermin Elkafrawi, Peter Gittins

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引用次数: 0

Abstract

Purpose

This article aims to explore whether and how rural entrepreneurs (REs) navigate the challenges they face to support rural development, with a particular focus on sustainable entrepreneurial development in Jordan.

Design/methodology/approach

Drawing on structuration theory (Giddens, 1984), the article is underpinned by the position-practice perspective and its four interrelated elements: praxis, positioning, capabilities and trust. A qualitative methodology is applied to explore the case study of Deserttulip in Jordan and its utilisation of the innovative agricultural Groasis Waterboxx-Technology (GroasisWBT).

Findings

Findings indicate that the position-practice of rural entrepreneurs becomes contextualised between enablers and constraints that shape entrepreneurs' praxis, positioning, capabilities and trust. Pervasive constraints are evidenced by limiting external structures and resources. Yet, these are challenged by enablers observed through the agentic roles of REs and the utilisation of innovative tools in ways that minimise the limitations of constrained contexts.

Practical implications

The article has practical implications within countries with extreme constraints – including environmental (drought), financial and institutional constraints – where collective sustainable initiatives, alongside the utilisation of innovative tools, are called for in order to minimise the impact of limited resources and institutional support whilst promoting empowerment, cohesion and sustainable entrepreneurial development.

Originality/value

The article highlights the specificity of constrained entrepreneurship in ways that allow re-interpreting position-practice of rural entrepreneurs around collective social systems rather than individual entrepreneurs. A sustainable ripple is conceptualised, whereby expanding sustainable entrepreneurial development initiatives are observed around collective acts that stress the accountability and mutual dispositions of rural entrepreneurs towards developing and sustaining their contexts.

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在农村创业中创造可持续的涟漪效应——以资源有限的约旦农村地区的Deserttulip为例

本文旨在探讨农村企业家(REs)是否以及如何应对他们所面临的挑战以支持农村发展，并特别关注约旦的可持续创业发展。设计/方法/途径借鉴结构理论(Giddens, 1984)，本文以位置-实践视角及其四个相互关联的要素为基础:实践、定位、能力和信任。定性方法应用于探索约旦沙漠郁金香的案例研究及其对创新农业groasiswaterbox - technology (GroasisWBT)的利用。研究结果表明，农村企业家的定位实践在促成因素和制约因素之间变得情境化，这些制约因素塑造了企业家的实践、定位、能力和信任。普遍的约束通过限制外部结构和资源来证明。然而，通过REs的代理角色和创新工具的使用，以最大限度地减少约束环境的局限性，这些都受到了推动者的挑战。这篇文章对那些受到极端限制的国家具有实际意义——包括环境(干旱)、财政和制度限制——这些国家需要集体可持续倡议，同时利用创新工具，以最大限度地减少有限资源和制度支持的影响，同时促进赋权、凝聚力和可持续的企业发展。这篇文章强调了约束型企业家精神的特殊性，它允许围绕集体社会制度而不是个体企业家重新解释农村企业家的立场实践。对可持续涟漪进行了概念化，由此观察到围绕集体行为扩大可持续创业发展倡议，这些行为强调农村企业家对发展和维持其环境的责任和相互倾向。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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来源期刊

International Journal of Entrepreneurial Behavior & Research Multiple-

CiteScore

10.20

自引率

16.40%

发文量

期刊介绍： The International Journal of Entrepreneurial Behavior & Research (IJEBR) has a unique focus on publishing original research related to the human and social dynamics of entrepreneurship, and entrepreneurial management in small and growing organizations. The journal has an international perspective on entrepreneurship and publishes conceptual papers and empirical studies which bring together issues of interest to academic researchers and educators, policy-makers and practitioners worldwide.The editorial team encourages high-quality submissions which advance the study of human and behavioural dimensions of entrepreneurship and smaller organizations. Examples of topics which illustrate the scope of the journal are provided below. Topicality Nascent entrepreneurship and new venture creation Management development and learning in smaller businesses Enterprise and entrepreneurship education, learning and careers Entrepreneurial psychology and cognition Management and transition in smaller, growing and family-owned enterprises Corporate entrepreneurship and venturing Entrepreneurial teams, management and organizations Social, sustainable and informal entrepreneurship National and international policy, historical and cultural studies in entrepreneurship Gender, minority and ethnic entrepreneurship Innovative research methods and theoretical development in entrepreneurship Resourcing and managing innovation in entrepreneurial ventures.