Socially responsible or financially exploitative Sports fans' views of the response by sportswear brands to athlete activism in the United States

Q4 Business, Management and Accounting

International Journal of Sport Management and Marketing Pub Date : 2023-01-01 DOI:10.1504/ijsmm.2023.10059823

Kevin Dixon, Jimmy Sanderson, Ellis Cashmore, Jamie Cleland

引用次数: 0

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体育迷对美国运动品牌对运动员激进主义的反应的看法

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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来源期刊

International Journal of Sport Management and Marketing Business, Management and Accounting-Business and International Management

CiteScore

1.00

自引率

0.00%

发文量

期刊介绍： The IJSMM, a refereed journal published four times per year, aims to present current practice and research in the area of sport management and marketing. The IJSMM is a unique publication useful for everyone interested in the new developments in sport management and marketing theory and practices.