Effects of quality of higher education on student satisfaction and the institutional image

Abul Kalam, Md. Alamgir Hossain
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引用次数: 0

Abstract

This research explores the dimensions of quality of higher education (QoHE) and its impact on the institutional image (II) in addition to examine the mediating role of student satisfaction (StS) between the QoHE and II. Structural equation modelling was used to describe the factors influencing the QoHE and the mediating variable as well as the hypothesis test on 302 samples as final. The findings of the study revealed that the quality of the teacher, research and infrastructural facility, syllabus and course curriculum, along with policy and budget are the important dimensions of quality education. Quality education was found to have a significant impact on the institutional image. Also, student satisfaction was found to be significant in predicting the institution's image. However, this study did not find the mediation impact of student satisfaction on the relationship between QoHE and the institutional image eventually where includes the main novelty of the study.
高等教育质量对学生满意度和高校形象的影响
本研究探讨了高等教育质量(QoHE)的维度及其对高校形象(II)的影响,并考察了学生满意度(StS)在QoHE和II之间的中介作用。采用结构方程模型对影响QoHE的因素和中介变量进行描述,并对302个样本进行假设检验。研究结果显示,教师素质、研究与基础设施、教学大纲与课程设置、政策与预算是素质教育的重要维度。研究发现,素质教育对高校形象有显著影响。此外,学生满意度在预测学校形象方面具有重要意义。然而,本研究并未发现学生满意度对学校绩效与学校形象之间关系的中介影响,这是本研究的主要新颖之处。
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来源期刊
International Journal of Business Innovation and Research
International Journal of Business Innovation and Research Business, Management and Accounting-Business and International Management
CiteScore
2.10
自引率
0.00%
发文量
92
期刊介绍: One of the largest unrealised opportunities in organisations is fully leveraging ideas and knowledge to transform business processes into continuing innovation. Global markets and operations force companies to rethink business innovation and research activities and in turn their overall competitiveness. Business innovation and research contribute significantly to improvement in enterprise productivity and quality, integral components of business strategy and success. IJBIR covers developments in the theory and applications of business and entrepreneurship innovation strategies, methods and tools to enhance competitiveness. Topics covered include: -Business research methods- Innovation in finance/accounting- International business/finance- Strategy innovation, strategic alliances, BPR- Business research for decision making- Innovation/research in marketing, SMEs- Buyer/consumer behaviour, CSR- Global supply chain/networks, outsourcing, export/import, retailing- Organisational competitiveness/learning/leadership- Service industries, healthcare, new product/process innovation- Empirical analysis, case studies, performance measures- Benchmarking/best practices in innovation activities- Role of IT/IS, e-business, technological innovation- Knowledge management, technology transfer- Business law, ethics, environmental standards
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