The Impact of Financial Risk Management Strategies on Firm Market Competitiveness

Abstract

Financial risk management is a strategic approach by which enterprises identify, assess and respond to potential risks associated with financial activities. It is designed to ensure that companies can effectively manage debt, liquidity, market volatility and other financial uncertainties to reduce the risk of financial loss, protect assets, improve financial stability and maximize shareholder value. The purpose of this study is to explore the impact of financial risk management on the market competitiveness of enterprises. Through in-depth analysis of key areas such as financial indicators, strategic adjustments, and performance, this study finds that financial risk management has a positive impact on enterprise competitiveness in several aspects. This study believes that financial risk management is an important means to improve the market competitiveness of enterprises, and can have a positive impact on the financial status and performance of enterprises at different levels. The results of this study have important guiding significance for enterprise managers and decision makers, which can help them better cope with market challenges and achieve sustainable competitive advantage.