{"title":"Military metaphors in the discourses of the pandemic in two post-Yugoslav states","authors":"Ksenija Bogetić","doi":"10.1075/msw.23011.bog","DOIUrl":null,"url":null,"abstract":"Abstract The present study contributes to the growing body of work on the pandemic-time use of the war metaphor in public discourse, by focusing specifically on military metaphors in the media discourses of two post-Yugoslav, post-conflict states. Using the approach of Critical Metaphor Analysis, the paper explores the discursive realizations of the war metaphor in this context, with a particular focus on metaphor extension, metaphor entailments, and effects of earlier conflict memory on discursive use of the metaphor. The results show how metaphor entailments may vary according to the kinds of war made salient in discourse. Several forms of discursive use grounded in linking metaphorical and literal senses of war are identified, as creating specific local meanings, which in the case area observed worked to relate representations of threat to dominant instrumentalizations of historical memory and ongoing nationalist discourses. Beyond the local context, the findings are used to discuss some aspects of pandemic-time war metaphor use important both for the theorizing of adversarial metaphors in public discourse, and for more nuanced analyses of the discourses of crisis.","PeriodicalId":51936,"journal":{"name":"Metaphor and the Social World","volume":"352 1","pages":"0"},"PeriodicalIF":0.9000,"publicationDate":"2023-09-18","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Metaphor and the Social World","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1075/msw.23011.bog","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q2","JCRName":"LINGUISTICS","Score":null,"Total":0}
引用次数: 0
Abstract
Abstract The present study contributes to the growing body of work on the pandemic-time use of the war metaphor in public discourse, by focusing specifically on military metaphors in the media discourses of two post-Yugoslav, post-conflict states. Using the approach of Critical Metaphor Analysis, the paper explores the discursive realizations of the war metaphor in this context, with a particular focus on metaphor extension, metaphor entailments, and effects of earlier conflict memory on discursive use of the metaphor. The results show how metaphor entailments may vary according to the kinds of war made salient in discourse. Several forms of discursive use grounded in linking metaphorical and literal senses of war are identified, as creating specific local meanings, which in the case area observed worked to relate representations of threat to dominant instrumentalizations of historical memory and ongoing nationalist discourses. Beyond the local context, the findings are used to discuss some aspects of pandemic-time war metaphor use important both for the theorizing of adversarial metaphors in public discourse, and for more nuanced analyses of the discourses of crisis.
期刊介绍:
The journal Metaphor and the Social World aims to provide a forum for researchers to share with each other, and with potential research users, work that explores aspects of metaphor and the social world. The term “social world” signals the importance given to context (of metaphor use), to connections (e.g. across social, cognitive and discourse dimensions of metaphor use), and to communication (between individuals or across social groups). The journal is not restricted to a single disciplinary or theoretical framework but welcomes papers based in a range of theoretical approaches to metaphor, including discourse and cognitive linguistic approaches, provided that the theory adequately supports the empirical work. Metaphor may be dealt with as either a matter of language or of thought, or of both; what matters is that consideration is given to the social and discourse contexts in which metaphor is found. Furthermore, “metaphor” is broadly interpreted and articles are welcomed on metonymy and other types of figurative language. A further aim is to encourage the development of high-quality research methodology using metaphor as an investigative tool, and for investigating the nature of metaphor use, for example multi-modal discourse analytic or corpus linguistic approaches to metaphor data. The journal publishes various types of articles, including reports of empirical studies, key articles accompanied by short responses, reviews and meta-analyses with commentaries. The Forum section publishes short responses to papers or current issues.