Multi-method investigations of the impact of lockdown relaxation on tourists’ and residents’ movements

IF 8.2 2区管理学 Q1 HOSPITALITY, LEISURE, SPORT & TOURISM

Journal of Travel & Tourism Marketing Pub Date : 2023-09-02 DOI:10.1080/10548408.2023.2277805

Seunghun Shin, Eunji Lee, Yerin Yhee, Jungkeun Kim, Chulmo Koo

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引用次数: 0

Abstract

ABSTRACTThis research examines the impact of lockdown relaxation on tourists’ and residents’ movements in the context of restaurant patronage in Jeju Island, South Korea. Drawing on spatial interaction and multi-attribute attitude theories, we hypothesized the difference between tourists and residents in terms of restaurant visit patterns and choices during lockdown relaxation. A multi-method approach was adopted: spatial, data-driven analysis, and experiments. Lockdown relaxation is found to affect how tourists and residents choose and visit restaurants in different ways. This research provides explanations about tourists’ and residents’ mobility and guidelines that practitioners can use to prepare for “living with COVID-19.”KEYWORDS: Lockdown relaxationtourists’ movementresidents’ movementrestaurant visitspatial interaction theorymulti-attribute attitude theorymulti-method investigationexploratory spatial data analysisdata-driven analysisexperimental study Disclosure statementNo potential conflict of interest was reported by the author(s).SUPPLEMENTARY MATERIALSupplemental data for this article can be accessed online at https://doi.org/10.1080/10548408.2023.2277805Additional informationFundingThe work was supported by the This work was supported by the Ministry of Education of the Republic of Korea and the National Research Foundation of Korea (NRF-2023S1A5C2A03095253) .

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放宽封锁对游客和居民流动影响的多方法调查

摘要本研究考察了在韩国济州岛餐馆赞助的背景下，封锁放松对游客和居民运动的影响。利用空间交互作用和多属性态度理论，我们假设了游客和居民在放松封锁期间的餐馆访问模式和选择方面的差异。采用空间分析、数据驱动分析和实验等多种方法进行研究。研究发现，放松封锁会以不同的方式影响游客和居民选择和光顾餐馆的方式。该研究为游客和居民的流动性提供了解释，并为从业者提供了准备“与新冠病毒共存”的指南。关键词:封城放松、游客活动、居民活动、餐厅就餐、空间互动理论、多属性态度理论、多方法调查、探索性空间数据分析、数据驱动分析、实验研究披露声明作者未报告潜在利益冲突。补充材料本文的补充数据可在线访问https://doi.org/10.1080/10548408.2023.2277805Additional information。本工作由韩国教育部和韩国国家研究基金(NRF-2023S1A5C2A03095253)资助。

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来源期刊

Journal of Travel & Tourism Marketing HOSPITALITY, LEISURE, SPORT & TOURISM-

CiteScore

13.50

自引率

8.30%

发文量

期刊介绍： The Journal of Travel & Tourism Marketing (JTTM) is a valuable platform for researchers and managers in the travel and tourism industry. It facilitates the exchange of ideas and provides updates on the latest developments in tourism. JTTM accepts submissions on various topics including marketing management practices, applied research studies, critical reviews, advancements in tourism marketing technologies, and the impact of business and government policies on travel and tourism marketing.