ANALISIS KELAYAKAN USAHA ALUMINIUM DAN KACA DITINJAU DARI ASPEK PRODUKSI DAN PEMASARAN (STUDI KASUS TOKO M.A KACA DAN ALUMINIUM PADANG PANJANG)

Abstract

Aluminum and glass are experiencing rapid development. The rapid development of the aluminum and glass industry is caused by several factors such as materials from wood which are limited and quite difficult to find, increasing residential and business development, and increasing public demand for goods made of aluminum. Currently, many Aluminum and Glass MSMEs have sprung up, so researchers are interested in conducting research entitled "Analysis of the Feasibility of Aluminum and Glass Businesses in Terms of Production and Marketing Aspects (Case Study of M.A Glass and Aluminum Shop in Padang Panjang). This study uses a qualitative method by conducting in-depth interviews with business owners in collecting research data. Aluminum and glass are experiencing rapid development. The rapid development of the aluminum and glass industry is caused by several factors such as materials fr Aluminum and glass are experiencing rapid development. The rapid development of the aluminum and glass industry is caused by several factors such as materials from wood which are limited and quite difficult to find, increasing residential and business development, and increasing public demand for goods made of aluminum. Currently, many Aluminum and Glass MSMEs have sprung up, so researchers are interested in conducting research entitled "Analysis of the Feasibility of Aluminum and Glass Businesses in Terms of Production and Marketing Aspects (Case Study of M.A Glass and Aluminum Shop in Padang Panjang). This study uses a qualitative method by conducting in-depth interviews with business owners in collecting research data. om wood which are limited and quite difficult to find, increasing residential and business development, and increasing public demand for goods made of aluminum. Currently, many Aluminum and Glass MSMEs have sprung up, so researchers are interested in conducting research entitled "Analysis of the Feasibility of Aluminum and Glass Businesses in Terms of Production and Marketing Aspects (Case Study of M.A Glass and Aluminum Shop in Padang Panjang). This study uses a qualitative method by conducting in-depth interviews with business owners in collecting research data.