An Analysis of Politeness Strategies in George W. Bush’s Victory Speeches

Ideas Pub Date : 2023-10-26 DOI:10.24256/ideas.v11i2.3833
Aisya Bella Raesky, Novitri Novitri
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Abstract

In communicating, people may express themselves in a particular communication channel, spoken or written. For instance, people may use direct and indirect communication as their message’s perceived meaning varies depending on the tone of the messages. As a result, they may apply different levels of politeness. This research investigated politeness strategies used by George W. Bush in his presidential acceptance speeches. The researcher collected the data used in this research from the transcripts of Bush's two victory speeches (2000 and 2004). The analysis based on Brown and Levinson’s (1987) classification of politeness strategies. The research findings showed that George W. Bush applied the positive strategy as his most dominant politeness strategies, such as Pay more attention, give recognition or sympathy to the hearer and Offer helps or promises sub-strategies. This research also revealed the factors affecting Bush's politeness in speaking, among others; social status, interest, and solidarity. However, Bush did not show any unambiguous and disguised manner as he attempted to build the citizens' trust in him.
乔治·w·布什胜选演说中的礼貌策略分析
在交流中,人们可以通过某种特定的交流渠道,口头或书面来表达自己。例如,人们可能会使用直接和间接沟通,因为他们所感知到的信息的意义取决于信息的语气。因此,他们可能会表现出不同程度的礼貌。本研究调查了乔治·w·布什在他的总统提名演讲中使用的礼貌策略。研究人员从布什的两次胜利演讲(2000年和2004年)中收集了本研究中使用的数据。基于Brown和Levinson(1987)的礼貌策略分类的分析。研究结果表明,乔治·w·布什将积极礼貌策略作为其最主要的礼貌策略,如给予更多的关注、给予承认或同情和提供帮助或承诺子策略。这项研究还揭示了影响布什讲话礼貌的因素。社会地位、利益和团结。然而,布什并没有表现出任何明确和伪装的态度,试图建立公民对他的信任。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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