Socially-interactive dressing room: an iterative evaluation on interface design

Abstract

This paper explores the formative user interface design of a socially-interactive dressing room. The socially-interactive dressing room allows shoppers to talk to their friends in real time for opinions on their garment purchasing decisions. Our work is motivated by the observation that shoppers who lack fashion sense often rely on their friends' opinions when making garment purchasing decisions. Using the iterative user interface design methodology, we conducted a mini focus group and interviews among male and female shoppers to refine the user interface design. Our findings suggest that an iterative approach proves to be useful in uncovering and addressing usability, aesthetics, and trust issues that arise from incorporating a socially-interactive system within a dressing room context.