Artificial Intelligence Usability Evaluation of Entrepreneurial Mindfulness Application

Abstract

Mindfulness is a condition that entrepreneurs have and is very important because it involves the alignment of mind, soul, and body so as to produce more appropriate intentions, actions, and strategies. The entrepreneurial mindfulness application was developed with the aim that entrepreneurs can find out their mindfulness capacity. To maximize application development, a usability test is needed so that application developers can find out the response of users to the quality of the application. This study aims to conduct usability testing on the entrepreneurial mindfulness application and find out how the system condition is described according to the user so that developers can find out what the shortcomings are in the application. This research will be conducted on applications that have been developed, namely entrepreneurial mindfulness applications. The method is carried out using Neuroresearch and will be carried out through three stages, namely exploratory, explanatory, and confirmatory. Exploratory research and qualitative research are carried out through theoretical studies and gain an understanding related to User Interface and User Experience. Followed by explanatory and confirmatory research as a form of quantitative research to deepen exploratory research by analyzing the variables obtained. The results of the study through confirmatory research showed that most of the respondents gave feedback in a good category with lower bound - upper bound = 63.5051 - 66.0568.