Business Ethics and Governing Principles of Consumer Relations

I. Portela, Fernando Gustavo Knoerr
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Abstract

The objective of this study is to examine the occurrence of product-related events resulting from quality defects, misleading information, or production flaws that may cause harm to consumers or third-party victims (bystanders) (Art. 17). The focus is on the responsibility of the product/service supplier, as the Consumer Protection Code (CDC) treats service providers differently, necessitating separate analysis. To establish the occurrence or imminent occurrence of the product-related event and, consequently, hold the supplier liable, three basic prerequisites are essential: a) the fact or defect of the product, b) the emerging or imminent damage (eventus damni), and c) the causal relationship or causality between the defect and the harmful event. The study addresses the correction of previous flaws in the complaint, which now adequately describes the alleged criminal activity and includes supporting evidence, such as advertising that contributed to consumer misunderstanding. This correction, made through a writ, enables the corresponding criminal action. The conclusion reached is that the appeal is denied, as stated in the decision: "The new complaint, now adequately describing the alleged criminal activity and attaching the advertising that would have contributed to consumer error, corrects the previously identified flaw through a writ, making it suitable for the corresponding criminal action." This research employed a legal analysis methodology, examining relevant legal provisions, and referencing specific court cases to support the conclusions drawn. The findings emphasize the importance of meeting the established prerequisites to establish liability in cases of product-related events and highlight the significance of accurately formulating complaints in criminal proceedings.
商业道德和消费者关系管理原则
本研究的目的是检查可能对消费者或第三方受害者(旁观者)造成伤害的质量缺陷、误导性信息或生产缺陷导致的产品相关事件的发生(第17条)。重点是产品/服务提供者的责任,因为消费者保护法典(CDC)对服务提供者的待遇不同,因此需要单独分析。为了确定产品相关事件的发生或即将发生,并因此要求供应商承担责任,三个基本先决条件是必不可少的:a)产品的事实或缺陷,b)新出现的或即将发生的损害(eventus damni),以及c)缺陷与有害事件之间的因果关系或因果关系。该研究解决了先前投诉中的缺陷的纠正,现在投诉充分描述了被指控的犯罪活动,并包括支持性证据,例如导致消费者误解的广告。这种通过令状作出的纠正使相应的刑事诉讼成为可能。得出的结论是,上诉被驳回,正如判决中所述:“新的投诉,现在充分描述了所谓的犯罪活动,并附上了可能导致消费者错误的广告,通过令状纠正了先前发现的缺陷,使其适合相应的刑事诉讼。”本研究采用法律分析方法,考察相关法律规定,并参考具体的法院案例来支持得出的结论。调查结果强调,在与产品有关的事件中,必须满足确定责任的既定先决条件,并强调在刑事诉讼中准确提出申诉的重要性。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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