Exploring the variables that explain the intention to continue using Smartphone

P. Ramírez-Correa, Tarcilla Mello-Mariano, Jorge L. Alfaro-Perez, Elizabeth E. Grandón, S. Araya
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引用次数: 1

Abstract

The use of smartphones has been increasing in Brazil and Chile, becoming a fundamental part of the life of its users. In this context, the purpose of this study is to understand the factors that influence the intention to continue using the smartphone using the Unified Theory of Acceptance and Use of Technology version 2 as a basis. A survey was conducted on 388 smartphone users in Brazil and Chile. These data were analyzed with the modeling of structural equations. The results indicate that the intention to continue using smartphone is explained in 51% by the variables habit, performance expectation, facilitating conditions and hedonic motivation.
探索解释继续使用智能手机的意图的变量
在巴西和智利,智能手机的使用一直在增加,成为用户生活的基本组成部分。在这种情况下,本研究的目的是了解影响继续使用智能手机的意图的因素,使用统一理论的接受和使用的技术版本2为基础。对巴西和智利的388名智能手机用户进行了调查。对这些数据进行了结构方程建模分析。结果表明,51%的受访者表示,习惯、表现期望、便利条件和享乐动机是他们继续使用智能手机的原因。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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