Efforts to Increase Economic Growth Post-Covid-19 Pandemic by Implementing Financial Technology Innovation and Resource Base Strategies Through Crowdfunding and Peer-to-Peer Lending, as Well as Its Implementation Towards MSME Sustainability

Abstract

The purpose of this research is to find out the efforts to increase economic growth during the Covid-19 pandemic by implementing Financial Technology Innovation and resource base strategies through crowdfunding and Peer-to-peer lending as well as their implementation towards the sustainability of MSMEs. This study uses a Mix Method research approach, namely a combination of quantitative and qualitative. The population in this study were all SMEs using crowdfunding and Peer-to-peer lending services, totaling 380 SMEs using the slovin formula, and 192 SMEs were sampled. The results of this study are (1) There is an increase in MSME performance if Financial Technology innovation uses Crowdfunding (2) There is an increase in Economic Growth if Financial Technology innovation uses Crowdfunding, (3) There is an increase in MSME performance when implementing a Resouse Base Strategy using Peer-to-peer lending, (4) there will be an increase in economic growth if implementing the Resouse Strategy Base using Peer-to-peer lending, (5) there will be an increase in the performance of MSMEs if they carry out Financial Technology innovation and Base Strategy Research using Crowdfunding, (6) there will be an increase in growth the economy if we carry out Financial Technology innovation and our Resource Base strategy Peer-to-peer lending, (7) MSME performance increases if Financial Technology Innovation and Resource Base Strategy is carried out using Crowdfunding and Peer-to-peer lending, (8) Economic growth will increase if internal improvements are made in the form of Innovation the Financial Technology and Resource Base Strategy using Peer to Peer Leaning Crowdfunding. This research contributes to the government in obtaining the maximum investment so that it can create a lot of jobs can increase economic growth. This research can be used by MSMEs for business models in dealing with situations during the Covid-19 pandemic.