Is Business Analytics Education Sufficient in Business Schools? The Case in Turkish Business Schools

Abstract

Undergraduate and graduate programs conducted with the names of Business Analytics, Data Analytics, Big Data Analytics and Business Intelligence have become one of the most discussed topics both in academia and in the market novadays. This current discussion is due to the increasing importance of the management and analysis of Big Data, which has emerged as a result of developments in Information Technology and science. In order to meet the needs of both academy and the companies about how to take advantage of Big Data, many universities in Europe and USA have established analytics related graduate programs. This paper investigates recent analytics related programs in Turkey and determines whether these programs can meet the needs and demands of the companies by considering the literature on analytics education and assessing a maturity score based on the offered analytics related classes.