ENTERPRISES INVESTMENT ACTIVITY: SOURCES OF RECOVERY

Abstract

Background. The article examines the essence and main factors influencing the investment activity of economic entities, identifies the main means of stimulating it. The directions of attracting investments by the sectors of Ukraine’s economy are considered. The main transformation vectors of the state mechanism of investment processes mana­gement in Ukraine are singled out. The aim of the article is to determine the prerequisites and reserves for increasing investment activity of economic entities of Ukraine, its means in a multi-vector environment based on the study of the state, recovery sources in modern conditions of the investment process analysis of state initiatives to change the paradigm of the influence mechanism on the formation of a new phase of the investment cycle. Materials and methods. General scientific methods such as methods of logical generalization, abstraction and formalization, synthesis and analysis, induction, analogies, etc., were used in this paper. Results. Ukraine does not have a stable system of motivation and stimulation of investment supply, which does not completely launch the national investment market, and in the presence of a high demand level for them, the investment mechanism has not been developed and even has braking nature. Analysts consider that the statistical reflection system of economic processes needs radically restructuring, which significantly affects the quality of their diagnosis, development of forecasts, investment proposals, and justification of the parameters of their implementation. The attracting policy of foreign investment at least at the level of foreign direct investment is not systematic. The investment climate is improving in Ukraine, so it is necessary to revise the list of business profiles of the enter­prises that may receive state support for their investment initiatives. Conclusion. The systematic reform of state mechanisms for managing investment processes is based on the formation of investment behavior of all participants according to modern world models, their activation in new coordinates of sources of investment needs, and tools to meet it. It is necessary prerequisite for increasing investment activity of eco­nomic entities in Ukraine. According to the latest publications of government developments over a long period, a new paradigm of managing country economic development is beingformed in Ukraine, where the introduction of investment activity of all participants is given a fundamental role. Keywords: investment activity, investment resources, investment cycle, business climate, competitive advantages.