Forging the “New” in Contemporary Art in Brazil, 1960s and 1970s

Abstract

The history of exhibitions in Brazil during the 1960s and 1970s provides a key reference point for understanding how artistic vanguards and contemporary art unfolded in direct relationship to social and political contexts. The seminal exhibitions during these pivotal decades elucidate how the contemporary in Brazilian art stages and reframes conceptions of the “new” vis-à-vis the art object. The exhibitions in question trace the development of Ferreira Gullar’s não-objeto (non-object, 1959) and its path toward the idea-based artwork, an impulse that was prevalent throughout the 1960s in the United States and Europe as well. Inaugurated by the emergence of Brasília, Brazil’s new capital city in the formerly barren hinterlands of the state of Goiás, the 1960s witnessed a new model of artistic practice that pushed the boundaries between art and life, actively seeking out the participation of the viewer. This is most evidenced in the canonical work of artists Hélio Oiticica and Lygia Clark. By the 1970s, challenges to the utopian undertakings from the previous decades had become imbricated with political activism, as artists and intellectuals alike pronounced a commitment to the quest for democracy after the military coup of 1964. The 1970s also witnessed heightened artistic engagement with new information and communication technologies, including the use of video equipment and computers. Constructing the history of Brazil’s contemporary art via the most important moments of its display will not only historically and politically contextualize some of the groundbreaking artists and artworks of these two decades, but also introduce readers to the challenges that these artworks posed to the more traditional methods of institutional display and the criteria used to interpret them.