UMAP 2017 THUM Workshop Chairs' Welcome & Organization

C. Musto, A. Rapp, Veronika Bogina, F. Cena, F. Hopfgartner, J. Kay, D. Konopnicki, T. Kuflik, B. Mobasher, G. Semeraro
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Abstract

The importance of user modeling and personalization is taken for granted in several scenarios. According to this widespread paradigm, each user can be modeled through some (explicitly or implicitly gathered) information about her knowledge or about her preferences, in order to adapt the behavior of a generic intelligent system to her specific characteristics. However, the recent spread of social network and self-tracking devices has totally changed the rules for personalization. On one side, the spread of social network platforms radically changed and renewed many consolidated behavioral paradigms. Thanks to the heterogeneous nature of the discussions that take place on social networks, a lot of new data are continuously available and can be gathered and exploited to build richer and more complete user models, to discover latent communities, to infer information about users' emotions and personality traits, and also to study very complex phenomena, such as those related to the psycho-social sphere, in a totally new way. At the same time, self-tracking devices are becoming more and more pervasive, and a plethora of personal data is today available by exploiting such tools. These devices model and track a lot of signals that pure content-based information which is commonly spread on social networks can't actually handle. Reasoning on these data can enable predictions about the user's behavior, health, and goals. As a consequence, it is very important to think about a new generation of user models that are able to effectively merge the information coming from both information sources, while also taking into account the fact that user models evolve over time.
UMAP 2017 THUM工作坊主席的欢迎及组织
在一些场景中,用户建模和个性化的重要性是理所当然的。根据这种广泛的范例,每个用户都可以通过一些(显式或隐式收集的)关于她的知识或偏好的信息来建模,以便使通用智能系统的行为适应她的特定特征。然而,最近社交网络和自我跟踪设备的普及完全改变了个性化的规则。一方面,社交网络平台的传播从根本上改变和更新了许多统一的行为范式。由于社交网络上讨论的异构性,可以不断收集和利用大量新数据来构建更丰富、更完整的用户模型,发现潜在的社区,推断用户的情感和人格特征信息,并以全新的方式研究非常复杂的现象,例如与心理社会领域相关的现象。与此同时,自我跟踪设备正变得越来越普遍,利用这些工具可以获得大量的个人数据。这些设备模拟和跟踪了许多信号,而这些信号通常是在社交网络上传播的纯粹基于内容的信息实际上无法处理的。通过对这些数据进行推理,可以预测用户的行为、健康状况和目标。因此,考虑能够有效地合并来自两个信息源的信息的新一代用户模型是非常重要的,同时也要考虑到用户模型随着时间的推移而发展的事实。
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