Adoption of Enabling E-Commerce Technologies for Indonean SMEs

S. Sari
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Abstract

E-commerce is classified as Business-to-Business (B2B), Business-to-Consumer (B2C) and Consumer-to- Consumer (C2C) based on the available relation between potential buyers and sectors. The three significant classifications have developed significantly in tandem with the advancement of technology. However, B2B seems to report significant growth than the remaining two classifications. In this paper, a review of e-commerce (B2B marketplace e-commerce) has been done with reference to Indonesian SMEs. This study found that Indonesian Small and Medium- sized Enterprises (SMEs) were not proficient in using B2B e-commerce to its full potential. The following recommendations to the government and nonprofits in Indonesia that might be helpful to small and medium enterprises have been detailed in this paper: (a) Trainings and educational programs associated with the implementation of e- commerce include the creation of company websites, participation in B2B e-commerce, and the employment of e-media in connecting with prospective buyers or overseas traders. Trainings and educational programs that b) teach participants how to connect successfully (through electronic media) with overseas business partners and prospective purchasers are also common.
为印尼中小企业采用电子商务技术
根据潜在买家和部门之间的可用关系,电子商务分为企业对企业(B2B),企业对消费者(B2C)和消费者对消费者(C2C)。这三种重要的分类随着科技的进步而显著发展。然而,B2B似乎比其他两种分类有显著的增长。本文以印尼中小企业为研究对象,对电子商务(B2B市场电子商务)进行了综述。本研究发现,印尼中小企业(SMEs)在充分利用B2B电子商务方面并不精通。本文详细介绍了对印度尼西亚政府和非营利组织可能对中小企业有帮助的以下建议:(a)与实施电子商务相关的培训和教育计划包括创建公司网站,参与B2B电子商务,以及使用电子媒体与潜在买家或海外贸易商联系。培训和教育项目也很常见,b)教参与者成功地(通过电子媒体)与海外商业伙伴和潜在买家建立联系。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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