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DYNAMISM INSIDE THE MO BOX: THE CREDIBILITY OF MARKET INFORMATION AS A KEY FACTOR IN MARKET ORIENTATION

Hitotsubashi journal of commerce and management Pub Date : 2012-10-01 DOI:10.1007/978-3-319-11797-3_13
Y. Yamashita, Wataru Uehara, G. Fukutomi, Masato Sasaki, Hiroyuki Fukuchi
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莫盒内动态:市场信息的可信度是市场导向的关键因素
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Hitotsubashi journal of commerce and management
Hitotsubashi journal of commerce and management
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