Security as an Extension to TAM Model: Consumers’ Intention to Use a Single Platform E-Payment

P C Lai
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引用次数: 31

Abstract

This article summarises an explorative study of the security that contributes to consumers’ adoption of an integrated, single platform payment system encompassing card, Internet and mobile technologies in the ASEAN. The attempt to survey these areas in an integrated fashion is a novel approach that differs from existing studies which mainly focus on adoption factors of these technologies in isolation as well as focuses on the security elements as an extension as Technology Acceptance Model (TAM). The empirical results from the quantitative analysis suggest that security, perceived usefulness as well as perceived ease of use are significant factors that contribute to consumers’ intention to utilise a single platform payment system. Organisations will be able to utilise the study information for developing products and services that meet the consumers’ single platform e-payment system while also fulfilling their objective of corporate social responsibility.
安全性作为TAM模型的扩展:消费者使用单一平台电子支付的意愿
本文总结了一项关于安全的探索性研究,该研究有助于消费者在东盟采用包含卡、互联网和移动技术的综合、单一平台支付系统。以综合方式调查这些领域的尝试是一种新颖的方法,不同于现有的研究,这些研究主要集中在孤立地采用这些技术的因素,以及将安全元素作为技术接受模型(TAM)的扩展。定量分析的实证结果表明,安全性、感知有用性以及感知易用性是影响消费者使用单一平台支付系统意愿的重要因素。组织将能够利用研究信息开发产品和服务,以满足消费者的单一平台电子支付系统,同时履行其企业社会责任的目标。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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