IMPACT OF SOCIAL NETWORKS IN HISTORICAL URBAN LANDSCAPING AREAS: SAFRANBOLU

Abstract

: The Historical Urban Landscape approach proposes the definition of urban areas and connections, natural features, regulations and their relations with cultural, social, economic and political values that the definition, preservation and survival of historical areas in the urban context. UNESCO Historical Ur - ban Landscape approach encourages the use of information and communication technologies in understanding and promoting the visitors of cities and parts of the city. These information and communication technologies that make everything accessible today - especially social media - are an important tool which used to actively engage visitors and users with cultural heritage and encourage awareness and engage with each other. At the same time, social media provides data for an analytical research. How - ever, the use of this data to support the protection, planning and management of heritage values is very limited. Aim : In this study, the contribution of social media to the historical urban landscape, which offers new openings for the perception and experience of heritage values in the city of Safranbolu, UNESCO World Heritage Site was investigated. Method :With in the scope of the literature review, location, photograph and tag data were analyzed by years on Flickr application, which is one of the location-based social media tools. The data were processed on the Protection Reconstruction Plan updated in 2010. Results : information was given about the universal value definitions of heritage through so cial media. It also shows that social media is actively involved in the development of protection awareness of users and visitors and the active involvement of the historic urban landscape. ABSTRACT Rapidly increasing the world’s population causes social and spatial fragmentation in settlements that are in the process of uncontrolled urbanization. Overly dense and standardized structures, inadequate public and green areas, infrastructure and economic difficulties, social decompositi on are increasing, which poses a risk to the livability, quality of life and sustainability of cities. Urban authenticity and environmental quality are damaged in the historical environments that are falling day by day and trapped in the rapidly growing city, and the structural and visual authenticity and integrity of the historical environment are in danger of being lost. (Dinçer, 2013: 31-32). The reason for making recommendationdecisions within the framework of the “Historical Urban Landscape Concept” adopted by UNESCO in 2011 is because the increase in the rate of urbanization, the weakening of dialogue with the historical sites in the city, and the inability to establish a relationship is the fact that these areas become objects of tourism and cannot be protected despite the measures taken. Historical urban landscape is a form of approach and understanding that proposes the implementation of a holistic and socially inclusive approach that enables community participation in urban heritage areas. In the age of knowledge and communication, technological developments have enabled information to become socia -lized, gain meaning and context.In today’s media age, which is a reflection of technological developments, there are many innovative tools used for individuals to experience the identity of historical urban tissues, tangible and intangible heritage values. tion and history knowledge, offers different tagging opportunities and uploads photos, allows individuals to visualize historical urban landscape perceptions and interact with heritage values has been developed to interpret. With this work, it is aimed to analyze the location and frame of the photos uploaded to the Flickr app to reveal the importance of historical urban landscape areas. Within the scope of the study, research is carried out on safranbolu sample, which was listed as a World Heritage Site by UNESCO in 1994. Method: To access photo location and in formation using the location - based social networking platform Flickr application, the Flick API ( Application Programming Interface) application accessed safranbolu - related photo data from 2004 to 2020. A total of 19,203 photographs were shared between these dates.The geographical locations of the shared photographs, the data related to the tagging were collected, and these data were processed on the zoning plan for protection purposes received from the Regional Board of Protection of the Cultural Heritage of Karabük. Findings: As a result of the research conducted on Flickr, it is seen that there are local and especially foreign tourists who come to visit users. From 2004 to 2008, the number of photo uploads increased to the highest level by 2012. When the TUIK statistical data is analyzed, it is thought that the increase in the number of visitors coming to Safranbolu and the increase of Flickr users may be. The number of pho tos showing