{"title":"More or Less? Consumer Goal Orientation and Product Choice","authors":"H. Chen, W. Choi, Y. Liu, Haoying Sun, Fu Liu","doi":"10.1007/s40547-021-00114-z","DOIUrl":null,"url":null,"abstract":"","PeriodicalId":132920,"journal":{"name":"Customer Needs and Solutions","volume":"11 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2021-03-25","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"2","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Customer Needs and Solutions","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1007/s40547-021-00114-z","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}