Research on Poverty Alleviation Path of Film and Television Design in the Context of Media Convergence

Guobin Peng, Xudong Pi, Jiajia Zhang
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Abstract

As a common cause of the whole society, poverty alleviation is the basis of the work to explore the diversification of poverty alleviation paths in the overall project. Media convergence is the combination of the typical advantages of traditional media and new media, which has provided a breakthrough for poverty alleviation both from the media and content creation. With the rapid development of social science and technology and the popularization and application of digitalization, the advantages of artistic language of film and television design have gradually emerged in the poverty alleviation pattern, which has improved the transmission efficiency of poverty alleviation information. The hierarchical type of film and television expands the range of the audience. It makes poverty alleviation information reach the entire social group through the media and video symbols, thus indirectly promoting poverty alleviation.
媒介融合背景下影视设计的扶贫路径研究
扶贫作为全社会的共同事业,是在整体工程中探索扶贫路径多元化的工作基础。媒介融合是传统媒体与新媒体典型优势的结合,从媒介和内容创造两方面为扶贫提供了突破口。随着社会科学技术的快速发展和数字化的普及应用,影视设计艺术语言的优势在扶贫模式中逐渐显现出来,提高了扶贫信息的传播效率。电影和电视的等级类型扩大了观众的范围。它通过媒体和视频符号使扶贫信息到达整个社会群体,从而间接促进扶贫。
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