PERLINDUNGAN HUKUM PEMILIK MEREK TERDAFTAR TERHADAP PRAKTEK USAHA CURANG

Siti Rofikhok, Abraham Ferry Rosando
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Abstract

In commerce, the brand as an intellectual work is important for the smoothness and improvement of trade. A mark has a function as an identifier to distinguish the products of a person or legal entity from those of other people or other legal entities. This is the reason why disputes over trademarks often occur and the need for legal protection for registered trademark owners.              Through these legal problems, two formulations of the problem were found, namely how the legal protection of registered trademark owners against fraudulent business practices and what the legal consequences for fraudulent business practices are. This research method uses normative legal research using three approaches, namely: the legal approach, the conceptual approach, and the case approach.              The findings of this study are that legal protection for brand owners is only for brand owners who have registered through law number 20 of 2016 concerning trademarks and geographical indications. Mark protection starts from trademark registration, trademark protection for a period of 10 (ten) years and can be extended for the same period of time, taking action against both civil lawsuits, criminal prosecution and administrative steps in the form of rejection of trademark registration and removal of trademarks
保护注册商标所有者不受欺骗行为的法律保护
在商业中,品牌作为一种智力劳动,对贸易的顺利进行和改善具有重要意义。商标具有作为标识符的功能,可以将个人或法人实体的产品与其他人或其他法人实体的产品区分开来。这就是商标纠纷经常发生的原因,也是注册商标所有人需要法律保护的原因。通过这些法律问题,找到了问题的两种提法,即注册商标所有人对欺诈商业行为的法律保护是怎样的,以及欺诈商业行为的法律后果是什么。本研究方法采用规范性法律研究的三种方法,即:法律方法、概念方法和案例方法。本研究发现,对品牌所有者的法律保护仅适用于通过2016年关于商标和地理标志的第20号法律注册的品牌所有者。商标保护从商标注册开始,商标保护期限为十(十)年,并可在同一期限内延长,可以采取民事诉讼、刑事起诉和驳回商标注册、撤销商标的行政措施
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