X-Gov Planning: How to Apply Cross Media to Government Services

Abstract

This paper presents a process to plan for application of cross media concepts to a government service. X-gov is defined as the orchestration of several media to deliver an e-government service. X-gov has the potential to increase access and enhance interactivity between citizens and government institutions. In order to keep government applications consistent, we propose in this paper a process to map media support to government services. The paper also reports on a case study of x-gov in an affordable housing program.