Research on Customer Service System Based on Short-Form Video Mode: Take TikTok as an example

Abstract

This year, with the development of mobile information technology and the popularity of mobile smart devices, the live broadcasting industry has developed rapidly. With the attributes of fast transmission speed and strong social interaction, the network live broadcasting has rapidly acquired large-scale user groups. The major live broadcasting platforms have become the gathering and active places for users and businesses. Businesses can build live customer service systems with very low service costs. To solve the service problems of large-scale users nationwide from time to time, it has the advantages of timeliness, interaction and scale of service, which can not be achieved by traditional customer service system.