Propaganda and Journalism

Mira Sotirovic
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引用次数: 1

Abstract

Journalism defined itself as a profession in opposition to sensationalism and propaganda at the beginning of the 20th century. The American Society of News Editors statement of principles was written to codify “sound practice and just aspirations” of journalism after the public learned how the press was complicit in misinforming and deceiving the American people during World War I. As part of a massive propaganda campaign to win support for the war, the government fed false information and misleading stories to the press to make the public see the war as they desired it to be seen. Most definitions of propaganda converge toward the idea of organized influence on group attitudes through manipulation of symbols for a desired purpose of propagandist. The ASNE 1923 statement of principles clearly differentiated journalism from propaganda by its processes (to inform and scrutinize) and its purpose (to hold power accountable). However, many times since then the news media have been often accused of unintentionally becoming one of the most effective vehicles of political propaganda. Journalism’s proximity to the political world, and at the same time its obligation to bring independent and impartial scrutiny to that world, creates a set of contradictions and opens cracks where propaganda can get a foothold. In the political world, truth is to a large degree subjective and irreducible to facts. Journalistic practices that equate truth to a collection of facts, without questioning of why these particular facts are chosen and how they are presented, introduce various biases that amount to propaganda. Subtle suggestions based on facts, and faulty interpretations that do not follow from facts make propaganda truly dangerous because it is hidden behind ideologies of a free and objective press. With the growing mastery of media technology, propaganda is becoming an even more formidable force, perhaps easier to detect but more difficult to combat.
宣传与新闻
在20世纪初,新闻业将自己定义为一种反对耸人听闻和宣传的职业。美国新闻编辑协会的原则声明是在公众了解到新闻界在第一次世界大战期间是如何共谋误导和欺骗美国人民之后,为了使新闻界按照他们希望的方式看待战争,政府向新闻界提供了虚假信息和误导性的故事,从而将新闻业的“合理做法和公正愿望”编纂成法律。宣传的大多数定义都趋向于通过操纵符号来达到宣传目的而对群体态度产生有组织的影响。ASNE 1923年的原则声明通过其过程(告知和审查)和目的(追究权力)将新闻与宣传明确区分开来。然而,从那时起,新闻媒体经常被指责无意中成为最有效的政治宣传工具之一。新闻业接近政治世界,同时又有义务对这个世界进行独立和公正的审查,这就造成了一系列矛盾,并为宣传提供了立足点。在政治世界中,真理在很大程度上是主观的,不能简化为事实。新闻实践将真相等同于事实的集合,而不质疑为什么选择这些特定的事实以及它们是如何呈现的,这引入了各种偏见,相当于宣传。以事实为基础的微妙暗示和不以事实为基础的错误解释,是隐藏在自由客观媒体意识形态背后的真正危险的宣传。随着媒体技术的日益精通,宣传正成为一股更加强大的力量,也许更容易察觉,但更难打击。
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