Benefit of Digital Switchover

Abstract

Nigeria plans to switch from analogue to digital broadcasting by June 17, 2011, in response to the drive of the International Telecommunication Union (ITU). This innovation is being championed by the National Broadcasting Commission (NBC). Despite the uncountable advantages of digitization in terrestrial broadcasting, Nigeria still seems to be encountering some challenges in terms of application. This research was designed to ascertain the level of preparedness of the government and awareness of her citizens on the application of digital technology in Nigeria terrestrial broadcasting. It also addresses questions like: what is the measure adopted by the Nigerian government to subsidize the cost of digital technology as well as ensure its adoption in the national policy and plans? Power networking society theory was employed in interpreting and analyzing the research problem. This research employed survey method. Purposive sampling technique was employed to select FRCN Training School, Ikeja Lagos with a sample size of 300 drawn from the population of 300, who constituted the staff and students of the school. Questionnaire was used as data collection instrument. Findings among other things revealed that the level of public sensitization on the application of digital technology in Nigerian terrestrial broadcasting is simply not enough.