E-SERVQUAL JAKO METODA OCENY JAKOŚCI CYFROWEJ USŁUGI POCZTOWEJ

K. Kowalik, D. Klimecka-Tatar
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引用次数: 1

Abstract

: The objective of the article has been to present assessing the quality of the digital postal service using the E-Servqual method. The first part of the study contains the theoretical framework of the Servqual method and the E-Servqual method established on its foundations- the assumptions of these methods, their practical use and the rules for the interpretations of results have been presented. Afterwards, the context of the study includes the results of empirical research- an attempt to assess the quality level of the digital postal service using the standard dimensions of the E-Servqual method.
本文的目的是介绍使用E-Servqual方法评估数字邮政服务的质量。研究的第一部分包括Servqual方法和在其基础上建立的E-Servqual方法的理论框架-提出了这些方法的假设、实际应用和结果解释规则。随后,研究的背景包括实证研究的结果-尝试使用E-Servqual方法的标准维度评估数字邮政服务的质量水平。
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