Software Buying Behaviour of Consumer: A Factor Analysis Approach

S. Giri, H. Mishra, Vishal S. Sharma
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引用次数: 1

Abstract

Today is the age of information we can have it as and when required this kind of freedom is hampering the software industry in a very big way & one of which is piracy of software. The decision to use or not to use pirated or freely available software on the net depends on the individual's ethical standard. A person's ethical and moral inclination across various ethical dilemmas may indicate their likelihood to pirate software. This paper explores the different factors that consumer considers before going for the free downloading, pirating or purchasing particular software.
消费者的软件购买行为:一个因素分析方法
今天是信息的时代,我们可以在需要的时候得到它,这种自由在很大程度上阻碍了软件行业&其中之一就是软件盗版。在网上使用或不使用盗版或免费软件的决定取决于个人的道德标准。一个人在各种道德困境中的伦理和道德倾向可能表明他们盗版软件的可能性。本文探讨了消费者在选择免费下载、盗版或购买特定软件之前所考虑的不同因素。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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