Research on media communication methods in the context of intelligent algorithms

Abstract

After news communication enters the era of big data, algorithms recommendation, cloud computing, big data analysis and other technologies have been widely used in the field of media communication, media communication forms have changed in essence under the context of new intelligent algorithms. According to the analysis of the current situation of news and information dissemination in recent years, intelligent algorithm recommendation makes information dissemination and individual reading become more intelligent, and gradually changes the traditional dissemination mode of people seeking information. However, the abuse of technology also leads to issues such as content homogeneity, algorithm discrimination and big data killer, which directly threaten the Internet environment and information security, and may even cause negative impacts on society and economy in serious cases. Therefore, on the basis of understanding the development status of new media communication under the background of big data algorithm, this paper proposes corresponding communication methods according to the generation and dissemination mode of news in the context of intelligent algorithm, so as to provide required information for system users.