The potential of business intelligence for the development of analysis of financial and non-financial information in the economic activities of companies.

Abstract

The subject of the study is the information and analytical support of the economic activities of companies based on the introduction of business intelligence. The object of scientific research is the systems of business intelligence in economic analysis.The purpose of the study is to scientifically substantiate the theoretical and methodological issues of the introduction of business intelligence for the development of the analysis of financial and non-financial information in the economic activities of companies. The research methodology is based on the analysis, grouping of data and generalization. Conclusions and scientific novelty. The scientific novelty of the research lies in the development of issues and principles of the application of modern information technologies of business intelligence for the purpose of further development of the possibilities of economic analysis of the economic activities of companies.The authors determined that a theoretically sound methodology for the introduction of business intelligence allows expanding the possibilities of information and analytical support for economic analysis, provided that: 1) "is based on the basic provisions of the theory of economic analysis, accounting and auditing; information theory, as well as on the requirements of current domestic and international standards, recommendations of research and professional organizations and regulatory committees in the field of development of reporting and economic analysis, information law, state regulation and principles of information and economic security" [1]; 2) reflects the basic principles of the method of economic analysis: the unity of analysis and synthesis, the study of economic phenomena in their interrelation, as well as in development and dynamics; 3) specifies the general methodology of economic analysis – methods of information processing, working stages and sequence of analysis;4) is based on analysis and application advanced practical and theoretical experience in the field of implementation of information solutions in the economic analysis of economic activity of companies.