Popular Perceptions and Political Economy in the Contrived World of Harry Potter

Avichai Snir, Daniel Levy
{"title":"Popular Perceptions and Political Economy in the Contrived World of Harry Potter","authors":"Avichai Snir, Daniel Levy","doi":"10.2139/ssrn.817346","DOIUrl":null,"url":null,"abstract":"Economic organization of the imaginary worlds depicted in popular literary works may be viewed as a mirror to public opinion on the economic organization of life. If a book becomes a best-seller, it is because the book conveys messages, feelings, and events the readers can relate to. In other words, the book’s readers identify with the set of norms and rules that govern the development of the plot and the actions of its heroes. Therefore, a best seller, as a book that successfully relates to readers of its time, can teach us about the norms and beliefs of its audience. Following this line of thought, we use the method of deconstruction to analyze the highly successful J.K. Rowlings’ Harry Potter series. Studying the books within their social context allows us to learn about people’s norms and attitudes, and their perceptions of issues such as the role of government, the structure of financial markets, poverty and inequality, etc. Thus, by looking at the Potterian economy through magnifying glasses, we obtain a perspective on what people might view as a normal or perhaps as an ideal economic structure. In other words, we argue, that the economic and organizational structure of the imaginary Potterian economy can be viewed as an economic model. By studying the social and the economic structure of the Potterian model and its assumptions, we hope to obtain some insights on people’s attitudes towards various social and economic issues. The Potterian economic model, we conclude, is not a coherent model that fits neatly one of the standard economic models. Instead, it appears to combine ingredients from various economic models.","PeriodicalId":321301,"journal":{"name":"Behavioral Marketing","volume":"8 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2005-12-22","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"24","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Behavioral Marketing","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.2139/ssrn.817346","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
引用次数: 24

Abstract

Economic organization of the imaginary worlds depicted in popular literary works may be viewed as a mirror to public opinion on the economic organization of life. If a book becomes a best-seller, it is because the book conveys messages, feelings, and events the readers can relate to. In other words, the book’s readers identify with the set of norms and rules that govern the development of the plot and the actions of its heroes. Therefore, a best seller, as a book that successfully relates to readers of its time, can teach us about the norms and beliefs of its audience. Following this line of thought, we use the method of deconstruction to analyze the highly successful J.K. Rowlings’ Harry Potter series. Studying the books within their social context allows us to learn about people’s norms and attitudes, and their perceptions of issues such as the role of government, the structure of financial markets, poverty and inequality, etc. Thus, by looking at the Potterian economy through magnifying glasses, we obtain a perspective on what people might view as a normal or perhaps as an ideal economic structure. In other words, we argue, that the economic and organizational structure of the imaginary Potterian economy can be viewed as an economic model. By studying the social and the economic structure of the Potterian model and its assumptions, we hope to obtain some insights on people’s attitudes towards various social and economic issues. The Potterian economic model, we conclude, is not a coherent model that fits neatly one of the standard economic models. Instead, it appears to combine ingredients from various economic models.
哈利·波特虚构世界中的大众认知和政治经济
通俗文学作品中虚构世界的经济组织可以看作是公众对生活经济组织的看法的一面镜子。如果一本书成为畅销书,那是因为这本书传达了读者可以联系的信息、情感和事件。换句话说,这本书的读者认同一套规范和规则,这些规范和规则支配着情节的发展和主人公的行动。因此,一本畅销书,作为一本成功地与同时代读者建立联系的书,可以告诉我们读者的规范和信仰。沿着这条思路,我们用解构的方法来分析J.K.罗琳非常成功的《哈利波特》系列。在社会背景下研究这些书可以让我们了解人们的规范和态度,以及他们对政府角色、金融市场结构、贫困和不平等等问题的看法。因此,通过放大镜观察波特时代的经济,我们可以看到人们可能认为的正常或理想的经济结构。换句话说,我们认为,虚构的波特经济的经济和组织结构可以被视为一个经济模型。通过研究波特模型的社会经济结构及其假设,我们希望能对人们对各种社会经济问题的态度有所了解。我们得出的结论是,波特的经济模型并不是一个完全符合标准经济模型的连贯模型。相反,它似乎结合了各种经济模式的成分。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
求助全文
约1分钟内获得全文 求助全文
来源期刊
自引率
0.00%
发文量
0
×
引用
GB/T 7714-2015
复制
MLA
复制
APA
复制
导出至
BibTeX EndNote RefMan NoteFirst NoteExpress
×
提示
您的信息不完整,为了账户安全,请先补充。
现在去补充
×
提示
您因"违规操作"
具体请查看互助需知
我知道了
×
提示
确定
请完成安全验证×
copy
已复制链接
快去分享给好友吧!
我知道了
右上角分享
点击右上角分享
0
联系我们:info@booksci.cn Book学术提供免费学术资源搜索服务,方便国内外学者检索中英文文献。致力于提供最便捷和优质的服务体验。 Copyright © 2023 布克学术 All rights reserved.
京ICP备2023020795号-1
ghs 京公网安备 11010802042870号
Book学术文献互助
Book学术文献互助群
群 号:481959085
Book学术官方微信