Continuous Viewing Intent of Consumers with Virtual Ddol Attributes in the Metaverse Based on the Technology Acceptance Model (TAM) : Taking Liu Yexi As an Example
{"title":"Continuous Viewing Intent of Consumers with Virtual Ddol Attributes in the Metaverse Based on the Technology Acceptance Model (TAM) : Taking Liu Yexi As an Example","authors":"Xiaozhu Yang, Shanshan Liu, Jong-yoon Lee","doi":"10.23875/kca.30.4.5","DOIUrl":null,"url":null,"abstract":"","PeriodicalId":177033,"journal":{"name":"Korea Jouranl of Communication Studies","volume":"11 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2022-11-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Korea Jouranl of Communication Studies","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.23875/kca.30.4.5","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}