A Method of Real-time Service Quality Evaluation Based on Customer Behavior

Yinchao Cheng, Qifang Xie, Zichun Zhang
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Abstract

With the advent of 5G and the upgrade of user consumption, users have more and more requirements on the network and services provided by communication operators. It is becoming increasingly difficult to ignore the importance of services quality to the company operates. Only by providing better services can enterprise win trust and loyalty of users. In order to keep abreast of the company's current service status and user demand trends, companies usually use the method of Internet evaluation to collect user feedback. However, Internet measurement methods have problems of low efficiency, high rejection rate, and biased conclusions. In order to solve above problems, this article proposes a real-time evaluation of service quality based on customer behavior. This program is closely integrated with the enterprise's production, operation and service links. The solution is closely integrated with the production operation and service links of the enterprise. According to the typical behavior of the interface between the customer and the enterprise, the user is accurately identified and targeted for intelligent invitation and evaluation to achieve service quality monitoring and information collection under real scenes and real environments. The research results show that the real-time evaluation of service quality based on customer behavior has significantly improved user participation, sample recovery trends, sampling rule rationality, evaluation recovery rate, rejection rate, survey accuracy, and promotion of production efficiency.
基于顾客行为的实时服务质量评价方法
随着5G时代的到来和用户消费的升级,用户对通信运营商提供的网络和服务的要求越来越高。人们越来越难以忽视服务质量对公司运营的重要性。企业只有提供更好的服务,才能赢得用户的信任和忠诚。为了及时了解公司目前的服务状况和用户需求趋势,公司通常采用互联网评价的方法来收集用户反馈。然而,网络测量方法存在效率低、拒取率高、结论偏倚等问题。为了解决以上问题,本文提出了一种基于顾客行为的服务质量实时评价方法。该方案与企业的生产、经营、服务环节紧密结合。该解决方案与企业的生产经营、服务环节紧密结合。根据客户与企业界面的典型行为,对用户进行精准识别和针对性智能邀请和评估,实现真实场景、真实环境下的服务质量监控和信息采集。研究结果表明,基于顾客行为的服务质量实时评价显著提高了用户参与度、样本回收趋势、抽样规则合理性、评价回收率、不良率、调查准确性,促进了生产效率的提高。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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