An ethical awareness among dental interns in dental practice

Halima Alsadiya, R. Rai, B. Eswaran
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引用次数: 1

Abstract

Background: Code of ethics has to be maintained by the dentists at all levels, however for marketing reasons this has been ignored to a greater extent to establish or grow a dental practice, but does this degrade or have a negative impact by undermining the profession as a whole? Aim: The aim of this study is to determine the level of cognizance and implementation of marketing dentistry among dental interns. Materials and Methods: A questionnaire-based study survey comprising 25 multiple-choice questions was provided to 300 dental interns from different colleges. The filled questionnaires were collected in 15 days and the results were tabulated and subjected to statistical analysis using Chi-square test and Fisher's exact test is used. Results: 24.7% of interns report marketing is ethical and 59.3% of interns think that without marketing, dentistry is seen inferior on the whole. Despite 56.4% of interns agreeing that it does have a negative impact on the profession, around 87.6% of them strongly agree that it has served the community when combined with better quality services. Conclusion: An attitude change seems to be emerging in the upcoming budding dentists. It should be understood that the Council did not intend to moralize, but to guide and a truthful advertising can be a solid foundation for building a trusted dentist-patient relationship. The emergence of modern technology and socialization itself is another challenge, with the nature of change ethical issues remains the same.
牙科实习生在牙科实践中的道德意识
背景:各级牙医都必须遵守道德规范,然而由于市场营销的原因,这在更大程度上被忽视了,从而建立或发展牙科诊所,但这是否会降低或通过破坏整个职业产生负面影响?目的:本研究旨在了解牙科实习医师对行销牙科的认知与执行程度。材料与方法:采用问卷调查法,对来自不同院校的300名牙科实习生进行25道选择题的调查。15天内收集问卷,将问卷结果制成表格,采用卡方检验和Fisher精确检验进行统计分析。结果:24.7%的实习生认为营销是道德的,59.3%的实习生认为没有营销,整体上看牙科是低劣的。尽管56.4%的实习生认为实习对专业有负面影响,但约87.6%的实习生强烈同意实习与更优质的服务相结合,为社会提供了服务。结论:一种态度的改变似乎正在出现在即将崭露头角的牙医。应当理解的是,委员会不打算说教,而是要指导,而真实的广告可以成为建立可信赖的牙医-病人关系的坚实基础。现代技术的出现和社会化本身是另一个挑战,伦理问题的性质随着变化而保持不变。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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