Impact of Relationship Quality on Firm's Export Profitability: A Study of SMEs in Gujarat

Abstract

The appearance of relationship quality paradigm in the field of international business has resulted in growing need to manage, develop and evaluate relationships amongst the exporters and importers besides influencing the profitability of the firm in the long-run. In the same light, this study attempts to empirically examine the impact of relationship quality on firm’s export profitability and increase the exporting firm’s understanding about the concept’s utility in handling foreign market operations. Drawing data from small and medium sized exporting firms operational in Gujarat of India, the study reveals that the relational dimensions of information sharing, long-term orientation and satisfaction with the relationship are statistically significant in impacting the firm’s export profitability.Note: Full paper is uploaded with the permission of publisher of Journal and its contents may be used for academic purpose. However, the copyright of this paper remains with (Adarsh Journal of Management Research, Bangalore) and its permission is necessary for any commercial use.