{"title":"ZUJI Today Represents Asia Pacific","authors":"Kimberley J. Stockham","doi":"10.3316/IJEBM0201051","DOIUrl":null,"url":null,"abstract":"ZUJI was the brainchild of 16 Asia Pacific airlines and Travelocity, a US-leader in online travel, which came together at the turn of the millennium with a vision to create a regional online travel company, where none had existed before. It was a grand and innovative project at a time when consumers in Asia Pacific had only just begun to become net-connected, most airlines did not have online booking functionality on their branded websites, and travel was still an expensive luxury for most people. Since then the online travel landscape has changed, and the ZUJI business has evolved to become the leading online travel company in Asia Pacific, as awarded by two independent sources. ZUJI has online travel sites, teams and B2B travel services in seven Asia Pacific countries, including Australia. Travelocity, a Sabre company, fully acquired 100 per cent ownership of the highly successful brand and business in January 2006.","PeriodicalId":250664,"journal":{"name":"International Journal of E-business Management","volume":"1 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2008-05-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"International Journal of E-business Management","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.3316/IJEBM0201051","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
引用次数: 0
Abstract
ZUJI was the brainchild of 16 Asia Pacific airlines and Travelocity, a US-leader in online travel, which came together at the turn of the millennium with a vision to create a regional online travel company, where none had existed before. It was a grand and innovative project at a time when consumers in Asia Pacific had only just begun to become net-connected, most airlines did not have online booking functionality on their branded websites, and travel was still an expensive luxury for most people. Since then the online travel landscape has changed, and the ZUJI business has evolved to become the leading online travel company in Asia Pacific, as awarded by two independent sources. ZUJI has online travel sites, teams and B2B travel services in seven Asia Pacific countries, including Australia. Travelocity, a Sabre company, fully acquired 100 per cent ownership of the highly successful brand and business in January 2006.