Role of Customer Care Department in Telecom Industry

Abstract

Indian telecom industry has emerged as the fastest growing telecom market in the world. Opening of the telecom sector to foreign investors has not only led to rapid growth in subscriber base but also helped a great deal towards maximization of consumer benefits, particularly in terms of price discovery following the moderate approach in tariffs. Success of Indian telecommunications sector has made the country a truly attractive investment destination for MNCs. With the rapid changing technology, socio-economic and politico-legal environment and trend towards globalization of business, industry and increased competition, effective customer care services has become a very challenging job especially in telecom industry. There is no denying fact that human element is at the center stage in all economic activities and plays a major role for the service industry. One of the services providing industry that emerged rapidly in today’s scenario is telecom industry.