The Road Map of Digitization and the Art of Convergence

Abstract

This paper seeks to understand the role of digital transformation (DT) as well as the ways in which it helps companies to remain competitive in terms of dynamic market challenges. Progressive trends in the digitization of economies, disruptive processes characterize the contemporary conditions of market competition. Such dynamics affect institutions, society and the environment, not only companies. . Due to the large number of topics related to digital transformation that have been researched in the literature in the last twenty years, it is not surprising that there is an exceptional interest in the continuous research of this issue and its impact on numerous areas. In this paper, the phrase "digital transformation" is defined in terms of the model, business process and conditions that make its implementation essential and appropriate. The purpose of the paper is to illuminate the current state of literature on digital transformation. This paper talks about the importance of state-of-the-art technologies that support companies in overcoming uncertainty. Providing a perfect platform built on an architecture that is unique, should equally serve the interests of all market poles and be based on technology that contributes to society and creates value. In the first part of the paper, we will give an overview of the existing literature on digital transformation, and then terminologically define the concept of digital transformation. After the first part, the second part of the paper refers to the overview of the state of digital transformation, defining the limitations of the work and considering the implications of future research.