THE READABILITY AND HUMAN INTEREST OF INFORMATION LEAFLETS FROM MAJOR BRITISH CHARITIES: AN UNINTELLIGIBLE, BORING REPLICATION?

Abstract

A sample of 32 leaflets designed for parents, carestaff and the general public by four major charities for people with mental handicaps were analysed for their readability and human interest. Approximately one-third had some human interest and had reading ages under 18 years, however, a further third of leaflets had none or minimal human interest and reading ages over 18 years.