Research on User Satisfaction of Video Education Application Based on Reviews

Abstract

User satisfaction is an important factor in Customer Experience Management. Based on online reviews of video education applications in the application market, this paper determines the evaluation index of comments and establishes a user satisfaction evaluation system by using hierarchical clustering algorithm and LDA theme model. Then LSTM is applied to obtain the user satisfaction score under each index. It can provide ideas and suggestions for the Customer Experience Management of video education App by obtaining the fine-grained user satisfaction from the online comments of users.