Rewarding Reviews with Tokens Using Smart Contracts

Devendran K, V. Rajasekar, Vandana Sharma, Ahmed A. Elngar, Prasanna Kumar K R
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Abstract

Research shows that 68% of online purchases are influenced by the reviews of the products that are being sold. Online retailers know the importance of online reviews and how those reviews impact their business. Online review sites are widely used in the hotel sector and by online retailers. Because these evaluations account for such many sales, there is always the risk that they may be exploited or interfered with. The issue is that these systems are highly centralized, leaving them vulnerable to manipulation and control. In this paper, we discussed the possibility of a decentralized, unbiased review system and an abstract implementation of that system. This review system will be a collection of smart contracts which can be deployed on the Ethereum blockchain. The blockchain's decentralized characteristic might be used to establish an unbiased and fair review system that increases consumer connections and confidence. On Test Networks, we build and test smart contracts in this project. The architectural flow and system components are also provided. In conventional review systems, the user usually adds a new review, and this review is stored in a centralized database of the service provider. The service provider can edit the review, it can also be permanently deleted from the platform. Since reviews drive a major part of the sales, this control over the reviews system can affect users who might have found the deleted review to be useful. A blockchain is a continuously increasing collection of linked and encrypted documents known as blocks. When a blockchain is used, a digital item's ability to duplicate indefinitely is eliminated. Consumer review systems might benefit from blockchain's decentralized and tamper resistant features.
使用智能合约用代币奖励评论
研究表明,68%的在线购物受到正在出售的产品的评论的影响。在线零售商知道在线评论的重要性,以及这些评论如何影响他们的业务。在线评论网站在酒店业和在线零售商中被广泛使用。因为这些评估占了如此多的销售额,所以它们总是有被利用或被干扰的风险。问题是,这些系统高度集中,容易受到操纵和控制。在本文中,我们讨论了一个分散的、公正的审查系统的可能性和该系统的抽象实现。这个审查系统将是一个智能合约的集合,可以部署在以太坊区块链上。区块链的去中心化特征可以用来建立一个公正公正的审查系统,增加消费者的联系和信心。在测试网络上,我们在这个项目中构建和测试智能合约。并给出了体系结构流程和系统组件。在传统的评论系统中,用户通常添加新的评论,并且该评论存储在服务提供者的集中数据库中。服务提供者可以编辑评论,也可以从平台上永久删除评论。由于评论是销售的主要组成部分,所以这种对评论系统的控制可能会影响到那些发现已删除评论很有用的用户。区块链是一个不断增加的链接和加密文档的集合,称为块。当使用区块链时,数字项目无限期复制的能力就被消除了。消费者审查系统可能会受益于区块链的去中心化和防篡改特性。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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