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A Study on the Exploration of Memorable Tourism Experiences of Tourists using Zaltman’s Metaphor Elicitation Technique

Korean Journal of Hospitality & Tourism Pub Date : 2022-04-30 DOI:10.24992/kjht.2022.4.31.03.119
Gwanhui Han, Jaeho Yoo, G. Lee
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利用Zaltman的隐喻启发技术探索游客难忘的旅游体验
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Korean Journal of Hospitality & Tourism
Korean Journal of Hospitality & Tourism
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