The Massira 2010 Project at Lyonnaise des Eaux of Casablanca (Lydec)

Abstract

In 1997, Morocco’s authorities chose professional service provider Lyonnaise des Eaux to resolve the problems with the provision of water and electricity in Casablanca. Ten years later, faced with a review, they found that projects hadn’t been documented. In preparing for a difficult review, the management neglected internal communications. Faced with a demoralized team, Jaouad Benhaddou turned to Zineb Benabdejlil who proposed using Appreciative Inquiry to find a positive way forward for the organisation. Zineb asked Jaouad to recount the experience for this article.