WEB ANALYTICS AS A TOOL FOR MONITORING STUDY PROCESS OF HIGH SCHOOL ONLINE COURSE

Abstract

The paper analyzes the possibilities of using Google Analytics in the study of students' learning behaviour and for the design of online courses. Specifically, it analyzes data from an information literacy course for high school students. The paper use data from an online course for high school students between 1 February 2020 and 16 September 2020. There are a total of 785 unique visitors whose behavior on the web was the basis for our analysis. We also use information from 7 semi-structured interviews with teachers and from 2 focus groups with students (14 students) to interpret the data.