Social dynamics in the age of the web

Abstract

The past decade has witnessed a momentous transformation in the way people interact and exchange information. Content is now coactively produced, shared, classified, and rated on the Web by millions of people, while attention has become an ephemeral and valuable resource that everyone seeks to acquire. This talk will describe our research on the interplay between popularity, novelty and collective attention in the Web, as well as a study of the dynamics of online opinion formation.