Mobile Payments Adoption in Small and Medium Retail Enterprises: An Exploratory Study in Manila, Philippines

Alexander A. Hernandez, Ronaldo Juanatas, Victor James C. Escolano, Ma. Divina E. Elvambuena
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引用次数: 1

Abstract

Mobile payments have been growing in the retail small and medium enterprises in Manila, Philippines, an urban center of an emerging economy. Despite the introduction of mobile payment services, retail SMEs’ evidence on drivers and consequences of its adoption is relatively underexplored. To answer this gap, this study explored the driver and consequences of mobile payment adoption by using a qualitative study of retail SMEs. Results show that customer acceptance, connectivity and infrastructure, regulations, and trust drive the adoption of mobile payment adoption. Besides, consequences of mobile payment adoption include convenience, enhanced customer experience, revenue generation, and sustainability. This study presents some implications to improve the uptake of mobile payment services and contributions to research and practice.
移动支付在中小型零售企业的应用:在菲律宾马尼拉的探索性研究
在新兴经济体的中心城市菲律宾马尼拉,移动支付在零售中小企业中日益普及。尽管引入了移动支付服务,但中小零售企业对其采用的驱动因素和后果的证据相对较少。为了弥补这一差距,本研究通过对零售中小企业的定性研究,探讨了移动支付采用的驱动因素和后果。结果显示,客户接受度、连通性和基础设施、法规和信任推动了移动支付的采用。此外,采用移动支付的后果包括便利、增强客户体验、创收和可持续性。本研究提出了一些建议,以提高移动支付服务的吸收和贡献的研究和实践。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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